Wanting to achieve product-market fit and create real market traction.
Incubators & Accelerators
Wanting to help their startup teams quickly find pathways to success.
Wanting to get their students a step ahead in their startup projects.
The Strategy4startup Methodology
Quickly find the best way to succeed!
It leads to an iterative global marketing approach, ensuring consistency in the three complementary essentials of a successful strategy:
- Market positioning—identifying and tackling a market opportunity
- Product positioning—building the right offering for this opportunity
- Go-to-market—efficiently reaching users/customers and closing sales
Inherently and fundamentally agile in its conception, it is fully compatible with modern startup practices such as Steve Blank’s Customer Development, Eric Ries’ Lean Startup and Alex Osterwalder’s Business Model Canvas.
Don’t spend months learning the methodology: you will learn better by doing things yourself for your own business. You can either join our community ou you can take advantage of one of our on-line acceleration programs which will pragmatically lead you towards your business goals.
The Strategy4startup Community
Discuss on startup strategies with other entrepreneurs
No one can succeed alone. Listening, challenging ideas and leveraging others’ talent are the key characteristics of successful entrepreneurs.
The best coach of every entrepreneur is another entrepreneur. This is a foundational value of Strategy4startup. We offer a methodology and sharing services for making this vision a reality.
Share (a few) to receive (a lot). Have everyone of us bringing just a bit of his/her talent and experience from time to time, and this is the whole community which definitely grows richer.
The On-line Acceleration Programs
Clarify and validate your strategy as early as possible
Built over twenty-five years of experience on hundreds of startup cases, the on-line acceleration programs define step-by-step processes addressing the critical points of your strategy and making sure you are not missing any of them. Each step is called a business sprint and typically can be executed in one week.
You are not left alone: you can choose to work with an experienced coach explaining the tasks to accomplish in each sprint and challenging the results in business sprint reviews. The methodology ensures that you tackle the right questions in the right order and the coach therefore ensures that the resulting strategy does make sense.
You work collaboratively whenever and wherever you want: the acceleration programs are supported by a 365/24/7 on-line environment securely shared with your team and your coach. You work through collaborative Google Documents and video-calls for reviews.
Check which acceleration programs you need:
The Seedtrack Program
To turn an innovative idea into a distinctive market opportunity and unveil its core market targets.
The Launchtrack Program
To (re-) position an innovative product on the market, define its goto market strategy and (re-) launch it.